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February 10, 2010
The Living Dead
It looks like the Grateful Dead will live on in business schools. Oddly enough, the Dead's influence on the business world may turn out to be a significant part of its legacy. Without intending to--while intending, in fact, to do just the opposite--the band pioneered ideas and practices that were subsequently embraced by corporate America. One was to focus intensely on its most loyal fans. It established a telephone hotline to alert them to its touring schedule ahead of any public announcement, reserved for them some of the best seats in the house, and capped the price of tickets, which the band distributed through its own mail-order house. If you lived in New York and wanted to see a show in Seattle, you didn't have to travel there to get tickets--and you could get really good tickets, without even camping out. "The Dead were masters of creating and delivering superior customer value," Barry Barnes, a business professor at the H. Wayne Huizenga School of Business and Entrepreneurship at Nova Southeastern University, in Florida, told me. Treating customers well may sound like common sense. But it represented a break from the top-down ethos of many organizations in the 1960s and '70s. Only in the 1980s, faced with competition from Japan, did American CEOs and management theorists widely adopt a customer-first orientation.Sound's good to me. Cross Posted at Power and Control posted by Simon on 02.10.10 at 01:17 PM
Comments
The extraordinary amount of money that the Dead generated weighed heavily (no pun intended) on Garcia. He felt the need to tour in order to help out friends and hangers-on since, even though others would like to think otherwise, without him there was no Dead. That pressure was not healthy for him. In addition to what's listed, they were technologically savvy. Phil Lesh was into computers early on and helped broaden how they could assist the band, for example. keninnorcal · February 11, 2010 01:06 PM Post a comment
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OMG, 1969 Dead in the palace of urbane swanky cool, Hef Central. I don't know what's crazier: the fact that the Dead just doesn't fit that crowd in the least, Phil Lesh's birth-control glasses, or Billy Kreutzmann's Haight-Ashbury shirt.
According to this;
http://www.aquariumdrunkard.com/2008/06/04/playboy-after-dark-grateful-dead-january-1969/
the stage canteen coffee pot and Hef's Pepsi had been dosed with liquid LSD. Sounds about right for January 1969.